Elly Yates-Roberts |
Retail software provider Cegid has launched a new intelligence tool to help retailers boost sales and staff performance.
The cloud-based service – called Cegid Retail Store Performance Dashboard – help store managers more accurately keep track of best-selling products and closely monitor shopper behaviour.
“With Cegid Retail Store Performance Dashboard, we let our customers explore the value of data essential to the development of their businesses and continue to support many international retail brands excel in a new era,” said Nathalie Echinard, director of retail business at Cegid.
Available on Cegid Retail’s point-of-sale and unified commerce platform, the solution provides users with a comprehensive overview of store performance based on four key criteria: store metrics, products, staffing and customers. This reporting data enables store managers to better understand customers and ensure they have the necessary stock and staff, which is particularly important during busy periods.
“As a relatively large retailer in Europe, it’s important for us to stay close to our customers,” said Bastien Pino, group chief information officer at Orchestra, a retailer already using Cegid Retail Store Performance Dashboard. “This means making sure we continually deliver a shopping experience that perfectly matches their needs and profiles.
“Cegid Retail Store Performance Dashboard will be a great asset for our store managers in the daily management of their stores, helping our teams become more efficient and increasing sales by strengthening customer loyalty.”