Microsoft partners will use AI and machine learning to improve the user experience
Elly Yates-Roberts |
Ownzones Entertainment Technologies and GrayMeta have partnered to help users manage media libraries. The two Microsoft partners will use artificial intelligence and machine learning to improve the user experience by improving content searchability and making it easier to customise content for different languages.
Ownzones’ cloud-native media supply chain solution Connect will support GrayMeta data to enable users to create multiple content versions through its metadata search features.
“We’ve seen rapid adoption of our Connect tool because of the cost and time savings it provides,” said Aaron Sloman, chief technology officer of Ownzones. “By combining our platform with robust data created by GrayMeta’s platform, we’re stepping beyond traditional workflows, performing functions only possible with the cloud and its scale. We’re excited to strengthen our partnership and deliver an improved user experience for media and entertainment producers.”
The combination of GrayMeta’s data and Connect’s ability to execute tasks, as well as automated cloud migration, reduces time and cost by streamlining processes and increasing return on investment.
“Combining the data of the GrayMeta Platform with Ownzones’ Connect is a first in the entertainment industry, enabling users to leverage an unparalleled amount of information to find content easier than ever,” said John Motz, chief technology officer at GrayMeta. “This is the first of many integrations and we’re excited to introduce powerful new features that will benefit both our customer bases.”