The Record - Issue 21: Summer 2021

21 JS Bank drives customer engagement with VeriTouch JS Bank, one of Pakistan’s fastest growing financial institutions, is using Microsoft Dynamics 365 and VeriPark’s vertical customer engagement solution VeriTouch to become a deeply engaged and trusted advisor to its clients, by accessing greater insight into customer activities, pain points and key metrics. Lacking an effective end-to-end customer relationship management system, JS Bank decided to use VeriTouch as it is designed to empower financial institutions with rich, data-driven customer insights. The bank will leverage VeriPark’s single customer view, sales management module and its call centre module to improve turnaround time, customer service and elevate its overall service standards. Mimecast’s State of Email Security Report 2021 found that 39 per cent of participating organisations are using artificial intelligence (AI) to bolster their cybersecurity efforts. According to Mimecast, this is a rising trend, as cybersecurity vendors continue to integrate AI into their offerings. “‘Defence in Depth’ is a layered approach to cyber resilience that, when used in conjunction with Microsoft 365’s robust native security components, can plug holes and help compensate for human error when conducting business via email,” said Duncan Mills, senior product marketing manager at Mimecast. “AI is becoming increasingly popular as one of these added layers.” Businesses use AI to improve cybersecurity MAR K E TWATCH Logicalis launches LogiGuard platform with Microsoft Logicalis is working with Microsoft to launch a security-as-a-service platform, LogiGuard. The artificial intelligence (AI) integrated, cloud-hosted security platform, powered by Microsoft Sentinel, is a scalable solution for businesses with a single overview of security systems, enhanced by AI and machine learning. LogiGuard’s threat intelligence provides investigation and recommendations for prevention learning through AI and machine learning to protect businesses before attacks happen. Investigation through remediated automation features ongoing alerting, including malware and phishing threat alerts alongside the management of endpoint and mobile device management policies. Cloud- native, the solution is compatible with cloud, hybrid, or on-site needs.