89 “ We want users to feel seen and heard at all times” benefits of a more flexible approach to work, many employers are resisting the change. “I think it’s a slightly outdated perspective, because the research shows the success of hybrid and remote working,” says Spencer. “We are trying to help businesses understand the benefits, which include reduced real estate and cost savings. When people are looking for jobs, hybrid working is now a prerequisite for applying.” While some businesses resist the move to hybrid working, others are fully embracing it. For the latter, Jabra is working to deliver meeting equity between those in the office and those elsewhere. “It’s really about making virtual and hybrid meetings as lifelike as possible,” says Spencer. For example, PanaCast 50 – Jabra’s video sound bar – has a whiteboard tool that enables meeting participants to use a dual-camera stream, with one focusing on a physical whiteboard. “I’ve been in so many meetings as a remote participant where in-person attendees are scribbling on a whiteboard, but I can’t see what’s going on,” says Spencer. “Our dual-stream capability removes this challenge and ensures that all participants have the same experience.” PanaCast 50 also now includes Dynamic Composition, a feature which enables those joining meetings remotely to view up to four of the most recent speakers face to face, matching the view of front-facing personal video conferencing cameras. “We want users to feel seen and heard at all times, from wherever they are working,” says Spencer. “These capabilities are a good place for organisations to start delivering the hybrid working strategies that employees want, and that could have huge business benefits moving forward.”
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