12 CONT ENT S F I NANC I A L S E RV I C E S I NDUS T R I A L S & MANUFAC TUR I NG 122 Oil and gas players must adopt data management technology to achieve decarbonisation goals, says AVEVA’s Rashesh Mody 124 Avanade’s Chris Lowndes and Barry Maybank share the role of digital twins and service-centric business models in solving manufacturing challenges 126 Steel manufacturer Troax has used Barracuda Backup products to secure its global data more quickly and smoothly 127 Manufacturers should use a predictive maintenance model to manage and protect their production process, says ICONICS’ Melissa Topp 128 PTC’s Steve Dertien explains how digital thread and digital twin technologies can help manufacturers to reach their digital transformation goals 130 AVEVA’s Simon Bennet shares his predictions on the evolutions of the industrial metaverse 134 Experlogix helped Thermo Fisher Scientific to reduce quote times, while improving instrument accuracy and business processes 108 Best of both worlds Microsoft’s Indranil Sircar discusses how weaving together digital and physical environments could transform manufacturing 118 M icrosoft and Ansys have developed a new approach to training artificial intelligence models using digital twins 120 Osem-Nestlé is using Augury’s Machine Health solutions to predict and prevent machine failures MED I A & COMMUN I CAT I ONS 136 A personal revolution Leonard Arul and Scott Davis of Microsoft discuss the potential of personalised services to improve experiences and revenue 104 Empowering workforces to strengthen customer loyalty Microsoft and its partners can help financial services leaders to balance efficiencies with customer experiences
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