MEDIA & COMMUNICATIONS Geeter Kyrazis Chief Strategy Officer, SwXtch.io Ricardo Minari Director, Global Partnerships, Ateme By incorporating Microsoft technologies and leveraging the capabilities of Microsoft Azure, Ateme is empowering content providers, streaming platforms and TV operators with video encoding and delivery solutions. This enables them to deliver immersive and tailored content experiences to audiences worldwide while staying ahead of the game in the rapidly evolving media and entertainment industry. We provide our customers with new ways to increase profitability, optimise bandwidth efficiency and captivate their audience by offering seamless streaming experiences across a multitude of devices with no buffering, low latency and optimal video quality. We use Microsoft Azure cloud technologies to deploy broadcast networks in scalable, reliable, and expansive ways, allowing broadcasters and media companies to achieve more with their existing infrastructure. That includes the ability to create new entertainment channels, business opportunities, and marketing methods. Microsoft’s core networking is extremely strong, powerful and well-designed. That means SwXtch.io can rely on the Azure network to move packets without any concern to underlying network performance while our CloudSwXtch virtual overlay network implements critical features on top of it. By virtue of Azure Cloud’s geographic presence, features and performance, our customers are enabled with new capabilities that were not previously possible. Advvy is built on the Microsoft Power Platform and provides a media planning and project management platform for media agencies and global brands. Including PowerApps, Power Pages (Portal), PowerAutomate, and PowerBI, Advvy leverages both pro-code and low code to offer the most flexible and extensive media planning software. Advvy provides the world's only Microsoft Excel Add-in for Media Planning, which integrates with any Excel media plan template, truly solving change management and user experience challenges. With the only project management system integrated to the planning process, digitised briefing, interactive reports and authorisations, Advvy helps media agencies and global brands work better together. 141 Tristan Ozinga Founder and CEO, Advvy
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