153 The retailer can manage its supply chain in real time to react quickly when products are low in stock and predict replenishment requirements. “Going to our stores should be as easy, as quick, as enjoyable as opening the fridge – something you do every day,” says Paweł Grabowski, head of unmanned solutions at Żabka Future. As a result, customers are more loyal and foot traffic increases. “Fusing AiFi’s rich shopper interaction data with Microsoft Retail AI models can help store operators make data-driven decisions in areas such as store layout, product catalogue, shelf placement, and shelf inventory optimisation,” says Kostal. “Together, AiFi, Microsoft, and Żabka will help customers continuously enhance the end-user experience.” Profitability can be boosted by improving employee efficiency, too. “Empowering store associates with the right tools, data, and insights can increase conversion rates and customer satisfaction,” says Shelly Bransten, corporate vice president of worldwide retail and consumer goods industry. “And as in-store shopping continues to come back strong, many retailers are making it a priority to empower their store associates with the technology needed to complete an increasingly complex set of tasks. “Microsoft Cloud for Retail Store Operations Assist equips store associates to better serve RETAIL & CG Photo: Żabka Doing more with less to increase profits “Mazars is helping retail and CPG clients with Microsoft Cloud for Retail to deliver personalised customer experiences across all channels, from online to in-store. We support our clients through the tough economic climate by helping them do more with less. By leveraging and configuring standard features that exist today in legacy systems, our systems integration specialists help to maximise Microsoft Cloud platform features. Mazars looks at ways to increase customer satisfaction, grow customer sales, as well as improve employee efficiency and effectiveness – leveraging the strength of Microsoft with the skills and knowledge of our consultants.” JOHN ACCARDI: MAZARS Photo: iStock/FG Trade
RkJQdWJsaXNoZXIy NzQ1NTk=