81 But while technology is a key enabler of hybrid working, the issues around its adoption must be carefully handled to avoid friction in the system. With a mix of remote and office-based work, meeting equity is a major headache for many employers. In-person and remote participants in hybrid meetings need to have an equitable experience, which is not always the case currently. To scale up a seamlessly effective model of hybrid working, companies must now take the extra step on their digital transformation journey. Importantly, this means considering technology at the earliest planning stage of the design and build process so it can be integrated effectively in the workplace, rather than treating it as an afterthought or an add-on. Organisations equipping themselves for modern work are committing to providing meeting equality. They provide a range of videoenabled meeting rooms to allow staff to connect without delay, as well as in-person collaboration spaces that enable content to be instantly shared. Well-prepared companies focus on collecting data on space utilisation to help them improve the office environment, and also use workplace apps to ensure that employees get the most out of it while they’re there. Crestron has developed a Modern Work Readiness Survey to help companies plot their position and assess how well-equipped they are to address the opportunities and challenges of the new work era. The short, simple survey tool asks a series of 20 questions about the integration of people, place and technology in your organisation, then produces a percentage score from which you can rank your company’s level of readiness for modern work. The Modern Work Readiness Score then gives advice on how companies can up their game at a pivotal point in workplace development. We are reaching a tipping point in modern work. Every company needs to be ready for a future in which flexible work patterns, supported by digital technology, are the mainstream. Brad Hintze is executive vice president of marketing at Crestron “ More companies now accept that a superior office design is a better bet for encouraging people back”
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