Technology Record - Issue 35: Winter 2024

51 and accurate information about medicine dosage and specific treatment support while at the patient’s bedside. This eliminates human error, ensures accuracy and improves both the patient’s safety and overall treatment experience. We can also identify benefits in increased security protection; an on-device solution keeps sensitive data on the device rather than exporting to the cloud. Linked to this, without the need for cloud service, the solution can be enabled in low/ no connection areas, which reduces the barrier for usage in harder-to-reach locations such as underground sites or at sea. This removes latency (a user should see immediate response times) and the minimal cloud calls reduces costs. Early adopters who are already evaluating and implementing generative AI solutions will have a huge advantage over their competitors due to the identified efficiency and productivity gains, as well as the ability to enhance customer experiences and accelerate the training of new employees. In a world where industries are struggling with frontline worker labour shortages, prioritising the worker experience is becoming increasingly important to ensure employees stay motivated, informed and empowered. Deploying generative AI solutions for frontline workers is not without its challenges, however. Businesses starting their AI journey need to fully understand the issues they are trying to solve and the key performance indicators for the project. They should also be mindful of the potential costs associated with running AI on large servers and look at on-device/far-edge solutions as they improve the customer experience, reduce costs and protect privacy and security. The generative AI solution on Zebra devices is powered by a longstanding partnership with Qualcomm, and is built on a wide array of open-source and third-party models as part of Zebra’s strategy to deliver effective on-edge AI solutions across multiple industries. This makes Zebra’s devices an ideal choice for businesses seeking reliable, scalable and secure AI solutions that directly address the challenges of deploying AI at the edge. Learn more about the partnership between Zebra Technologies and Qualcomm technologies at: bit.ly/3ZexxLJ Rowan Fuller is global sales leader of consulting partners and alliances at Zebra Technologies

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