79 The ‘Women Transforming the World’ panel was one of many sessions at the World Bank annual meetings in October 2024 that highlighted the need for financial equality language generative AI capabilities, financial literacy can be fostered through new agentic experiences and a single chatbot interface. “However, it is important to recognise that financial inclusion requires programmatic and well-governed strategies to understand the use cases and investments needed to bring them to life. When it comes to AI-enabled financial inclusion, governance processes will be crucial in ensuring fairness, accessibility and the application of domain expertise when serving diverse communities.” Microsoft’s AI technology is enabling financial institutions to make their services accessible to more customers. For example, credit risk company Trusting Social is using Microsoft Azure services to reach unbanked individuals in Asia. The firm first partnered with Microsoft to build its data foundation using Azure Kubernetes Services, Database for PostgreSQL and Databricks. Next, it used Azure Synapse Analytics to unify insights in its data warehouse and leveraged autonomous AI-powered agents in Azure Agent Foundry to boost customer acquisition in emerging markets and among underbanked consumers. “By leveraging cloud technologies, stringent governance models and AI, Trusting Social was able to tune its credit scoring model with a new e-Know Your Customer solution and build agents to provide a personalised experience for customers at scale,” says Hazou. FINANCIAL SERVICES Photo: World Bank Photo Collection
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